With time, everything advances for the better. Technology is no different from this trend too. In case of electronics, the technology moves much faster than in other segments, primarily because of the portability of the devices and the allied parts. Like the fashion world, the electronics segment has suddenly gained momentum to bring in as many changes as possible in the least of time. Every six months, some new product is launched and some new features added. Primarily the change was pioneered by the smartphone sector which kept on adding value to its various software based features. Later on, other segments like cameras and TVs have walked the path as well. Being based more on IT than just being an electronic marvel, the TVs have gone far from what they were when they were popularised in the middle income group families.
Smart TV is in!
Like smartphones and smart garments, the smart TVs are also in today. These TVs are connected to the internet, offer better multimedia facilities and are far more than a device to just surf channels and pick one programme among the limited few available. TVs are now offering endless amount of entertainment, being connected to the internet. OS like Firefox have already built in compatible platforms for 4k TV to run the internet, and one can now watch videos and movies from YouTube with downloading the same.
The HDR and UHDR screens are offering never seen before quality of visuals. The sound tracks resemble the actual theatres very closely. The flat screens of sizes 55’ to 65’ are unique in the quality of visuals they offer. The curved screens have only added further to the special features of the smart TVs. The 98% dci level ensures real life-like colour reproduction to make the experience even better.
The VI Panels are among the latest technological upgrades that the smart TVs are going through. Only a handful of brands have so far incorporated the same, but the feedback is already pretty revealing! The positive feedback received is ensuring that other brands also are trying to incorporate them or something even better. The high speed processor also ensures the connectivity is lightning fast and there is little or no delay in transmission at all!
It is for sure that smart TVs with such high technology cannot be offered in the range of middle income group- the traditional patrons for TVs. Now that this segment has shifted to the smartphones since they are offering much more at affordable prices, the bunch of TV makers are also shifting their target to the niche sector of the society. The clientele in this sector can justify the price of the TVs with high end features. Although the volume of this sector is lower, being about 5% of the global population, about 20% of the wealth of the world lies with them. Thus, there can be no problem with the buying capacity; the only thing is to add features that can keep the clients spellbound forever!
The biggest challenge for the gamut of 4k TV is to run fast and not get hanged while in operation. In order to ensure this, besides a high speed processor, what more is needed is to have enough of memory space. The extended space can help in proper management of the numerous software apps loaded and make them perform in sync with each other. Besides the features, achieving the optimization level remains as the next frontier to be won by the gamut of smart TVs. They are only in their initial days of development and further research is being aimed in this direction only.
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